Last week Snapchat introduced Snap Map, an opt-in function which allows you to share your location with friends on a map. Using Snap Map you can see the location of your friends, colleagues and family members on a virtual map.
One of the questions I get asked almost every single weeks now is, “How much should I pay for someone to write a blog post?” So you realise that blogging for business is important and you want in. It is good for your SEO and a great way of generating new content every week.
The point can never be emphasised enough, what goes online stays online. If you were unsure of the implications that social media or any online content for that matter could have on your life then this story could well be an eye opener.
Last year, many of us were looking at the presidential race and Trump’s use of Twitter while wondering – maybe this is what Twitter needs right now?
With social media it has become an all too familiar feeling when you hit the unfollow button. You feel the guilt of doing it and the person you were following finds out and starts wondering and asking what they have done wrong.
Just recently I talked about Instagram Pods and how they are being formed and used to try and beat the Instagram algorithm. There are split opinions on Instagram pods, some claim it is trying to cheat the system but the reality in my eyes is that they wouldn’t be necessary at all if Instagram had not implemented such a silly algorithm on the feed in the first place.
At the start of last year Instagram really began popping, influencers, brands and businesses jumped on board and all the projections indicated that Snapchat was going to be a monster in its own right.
Previously I have talked about how the social media free lunch is over and it couldn’t be more true. Want someone to come in and help run your social media strategy? Get ready to set aside a budget and pay them because if you wanted it for a low cost or for free then I am sorry to be the one to inform you that you missed the boat.
Last year I started experimenting with video content through Snapchat, it is the first time I have created video content and I didn’t do it because it was fun or because I think I am good looking. I did it because I know that we are going to have to get familiar with creating video content whether we want to or not.
Are you finally thinking that now is the time to get on the social media train? Held off for some time but are thinking that you need to start taking advantage of the tools at your disposal? There are a lot of you out there in that boat, I can tell you that much for sure.